Rhode Island Chronicle

Family-Owned “Phygital” Blockchain Plushie Maker Nuttipetz Takes on International Mass Manufacturing Giants

 Breaking News
  • No posts were found

Family-Owned “Phygital” Blockchain Plushie Maker Nuttipetz Takes on International Mass Manufacturing Giants

September 20
02:57 2023
In September 2023, Nuttipetz will hold a limited edition soft launch of their first collection, giving adults and kidults everywhere a first look at this innovative new blockchain toy

Nuttipetz is taking on international mass manufacturing giants in a move that’s poised to shake the toy industry.

An estimated 90% of plush toys are manufactured in Asia, and China represents more than 80% of the global toy supply. Nuttipetz is challenging that with the launch of their innovative “phygital” plushies, which give children a physical plushie that’s connected to the digital world via blockchain. This tech-forward new toy brings classic plushies into the digital age like never before. The upcoming launch was announced in a recent press release and has caused a stir in the world of toy manufacturing.

According to Kevin Buckett, CFO at Nuttipetz, “It costs us big to work our products domestically. Finish manufacturing in the U.S.A. and competing on a global scale can be harrowing. We know we have to charge more for our products, and the big questions we ask ourselves are…Do people really care? Will America support us? We hope so!”

CEO Paul Moran said, “Our hope is that people see the tremendous, heartfelt effort we are putting forward to establish ourselves as an American owned and operated plush toy company, possibly one of the last ones left with production in the USA. We feel we can survive if the plush buying public gets behind us, embrace us, and show us that belief in good old USA and those who are trying to promote it are not left in the dust to become another statistic in the Great American ‘they tried’ category.”

Stepping where none other has dared to venture, Nuttipetz is forging a new path for plush toys with NFC implanted toys that have a connection with the NFT marketplace. In fact, Nuttipetz is the first-ever U.S. made toy collection of this kind. Their team is on a mission to spread joy, help children, and redefine what “Made in America” looks like for the next generation. Every Nuttipetz sold helps a child in need. Feel great about your purchase. Visit the Nuttipetz mission page at https://nuttipetz.com to learn more.


Nuttipetz are soft, squishy, silly plushies that come with a collectible companion NFT. Follow Nuttipetz on social media:

Instagram: @nuttipetz

TikTok: @nuttipetz

Twitter: @nuttipetz4u

Facebook: @nuttipetz

YouTube: @nuttipetz2127

Media Contact
Company Name: Nuttipetz International Inc.
Contact Person: Anna Reed
Email: Send Email
Phone: 310-876-2203
City: Temecula
State: California
Country: United States
Website: https://nuttipetz.com